Selling Support Manager John Lewis
"I first met Alf Dunbar at a Chamber of Commerce business breakfast and for 8 am in the morning, was impressed by the way which he captivated and engaged an audience of some 250 people which is why I was keen for him to come and give his take on customer service to managers. As someone who has many years' experience in the retail trade, he is an ideal person to be able to coach and train on how to offer outstanding customer service, something we in John Lewis Aberdeen are striving for every time we acknowledge a customer."
Retail Director Thorntons
"Having worked in Retail for over 30 years and been totally committed to the customer, the challenge still remains for every person in our or any company to have that shared commitment. Since working with Alf and his team I have been totally amazed by the response individuals have made in taking ownership in ensuring that the customer leaves the store with the same level of service they would like to experience. "people do buy people first". You Are The Difference has also lead to a positive sales increase within our business and we now look forward to rolling out the programme as part of our overall training/coaching development."